Social Media Specialist Jobs – IMK Business Consultants (IMK)

Job Overview

IMK Business Consultants is seeking a creative and results-driven Social Media Specialist to lead digital engagement efforts from Kampala. The role focuses on building brand visibility and community growth across multiple platforms.

As a key member of the communications team, you will shape how the firm interacts with clients, prospects, and partners online. IMK operates across East Africa and serves international clients, offering a dynamic environment for digital innovation.

Key Responsibilities

• Develop and execute comprehensive social media strategies aligned with business objectives across Facebook, Instagram, LinkedIn, TikTok, X, and YouTube.
• Create compelling visual and written content including posts, graphics, videos, reels, stories, and live streams that resonate with target audiences.
• Grow and nurture online communities by actively engaging with followers, responding to comments, and fostering meaningful interactions.
• Monitor emerging trends, audience behavior, and platform algorithm changes to adapt campaigns for maximum reach and impact.
• Design and manage paid advertising campaigns to boost brand awareness, generate leads, and drive conversions on social platforms.
• Track performance metrics using analytics tools and prepare detailed monthly reports highlighting engagement rates, reach, and ROI.
• Collaborate with marketing and business development teams to integrate social media into broader promotional campaigns and client outreach.
• Maintain a consistent brand voice and visual identity across all digital channels while ensuring compliance with platform policies.

Qualifications & Experience

Essential

• Proven experience of at least two years in social media management, community management, or digital marketing roles within Uganda or the East African region.
• Demonstrable portfolio showcasing successful campaigns, content creation, and audience growth metrics across at least three major platforms.
• Strong copywriting and content creation skills with the ability to produce clear, engaging, and persuasive text for diverse audiences.
• Familiarity with social media analytics tools such as Google Analytics, Meta Business Suite, Hootsuite, or similar platforms for performance tracking.
• Excellent communication skills, creativity, and the ability to work independently while meeting tight deadlines in a fast-paced environment.

Desirable

• Certificate or diploma in marketing, communications, digital media, or a related field from a recognized institution.
• Experience working with B2B companies or professional services firms, particularly in consulting, HR, or business development sectors.
• Knowledge of basic video editing software such as CapCut, Canva, or Adobe Premiere for creating short-form content.
• Familiarity with CRM tools and email marketing platforms to support integrated digital campaigns.
• Previous experience managing social media for multinational or regional organizations operating across East Africa.

What the Role Offers

• Competitive monthly salary with performance-based bonuses tied to campaign success and engagement targets.
• Comprehensive health insurance coverage including outpatient and inpatient services for you and your immediate family.
• Monthly transport allowance to cover commuting costs within Kampala and occasional field visits for client meetings.
• Subsidized lunch provided at the office or a daily meal allowance for remote work days.
• Professional development opportunities including training workshops, webinars, and certification support in digital marketing and social media management.
• A modern, collaborative workspace with access to high-speed internet, updated computers, and creative tools to support content creation.
• Flexible working hours with the option to work remotely two days per week, depending on project requirements and team coordination.
• Opportunity to work with a growing regional firm that values innovation and offers clear pathways for career advancement within East Africa.

How to Apply

Interested candidates should submit a detailed CV, a cover letter explaining why they are the ideal fit for this role, and links to their social media portfolio or sample campaigns. Certificates and any relevant training credentials should also be included. Please apply now by clicking the link below.

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